Signal Recognized for Second Consecutive Year on the 2016 Inc. 5000 List of Fastest-Growing Companies

Signal, a global leader in real-time, people-based marketing technology, today announced that the company ranked for the second year in a row on the prestigious Inc. 5000 list of the nation’s fastest-growing private companies. With 1,008% three-year revenue growth, Signal secured the #31 spot on Inc.’s 2016 list of fastest-growing software companies, and #379 overall. …

The Global Data Bank Announces Growth as Brazilian Marketers Experience Benefits of Addressable Media

The Global Data Bank (GDB), a Brazil-based first-party data platform, announces significant momentum and acceptance, becoming the largest first-party data platform in the country, as advertisers and media buyers experience superior campaign performance and exponential return on addressable media efforts. The GDB was created to enable marketers to take control of their first-party data and …

Amazon is Primary Holiday Gift Destination for 42% of Consumers, But Retailers Can Compete and Win with Personalized, Data-Driven Experiences

The Amazon threat is real for retailers this holiday season, with 42% of US consumers reporting that the big online retailer will be their primary holiday gift destination, according to a new survey conducted by Signal, a global leader in real-time, people-based marketing. However, retailers can capture their own piece of the holiday commerce pie …

Signal Expands Board of Directors with Appointment of Tech Industry Veteran Jai Shekhawat

Signal, a global leader in real-time, people-based marketing, announced today the appointment of successful technology industry investor and entrepreneur Jai Shekhawat to the company’s Board of Directors. “It’s an exciting time for Signal.  We are moving past our startup roots as we deepen our presence in international markets, grow revenue significantly year after year, and …

People-based Marketing Leader Signal Raises $30 Million in Funding Led by I2A

Signal, the global leader in real-time, people-based marketing technology, today announced that it has raised $30M in Series E funding.  I2A led the round with participation from other major investors, including Pritzker Group Venture Capital, Baird Capital, EPIC Ventures, and Silicon Valley Bank. Signal will use the proceeds to further accelerate and expand its technology …

Signal Joins the Network Advertising Initiative (NAI)

Signal, the global leader in real-time, addressable media, announced today that it has joined the Network Advertising Initiative (NAI), the leading self-regulatory association dedicated to responsible data collection and its use for digital advertising. “Signal’s membership in the NAI demonstrates our company’s deep commitment to protecting consumer privacy online,” said Blane Sims, Signal’s Senior Vice …

North American Advertisers Increase People-Based Media Buys

Adoption of people-based advertising among North American brands and media buyers is rising quickly as they experience superior return on ad spend from addressable media campaigns. This is among the key findings of the first-ever North American survey on the topic of addressable media. The survey was conducted by Econsultancy and Signal, a global leader …